Rdio Killed the Vdio Star

Not even a year old, and already Vdio is taking a dirt nap. Rdio said on Friday that it is scrapping the nascent video-streaming platform with which it had hoped to take on Netflix and Hulu. “Despite our efforts, we were not able to deliver the differentiated customer experience we had hoped for, and so Vdio is now closed,” the company said in a message to users of the service. Evidently, Rdio’s bottom line has taken precedence over its dreams of becoming a global entertainment streaming platform.